Being the denim enthusiast and collector that I am, of course it makes sense that I would have more than one Denim Tale to share with you all. In fact, I have numerous denim stories that I could put into words as denim has played a huge role in my…
View PostMy story of getting into the jeans designing and washing business doesn’t actually start with a pair of jeans. I always took jeans for granted and saw them more as a necessity. Jeans to me were like water, you have to have them in your wardrobe, you have to wear…
View PostThe details of my denim obsessed-life are quite inconsequential…ok, just kidding. Just like with a classic movie quote, I always love to look back and revisit things that make me smile…in this case, what led to me actually working in an industry I absolutely love: premium denim! Honestly, I went…
View PostIn my former life, I was in Events and Nightclub Management, a far cry from what I do today. However if I was to look for the earliest photo of myself wearing quality denim, it would be from way back in the early nineties. This is thanks to my dad,…
View PostWhat happened to denim these days? Nothing excites me anymore… I don’t know if it’s just me, but I’m not overly enthusiastic about new jeans anymore. Whenever I am scrolling through the new in section for the latest denim, I’m rarely excited by what I see. I just scroll past…
View PostWelcome back for 2017. Good to see you again. Not surprising however as this is a good place to keep up with all things denim. Of course you need to visit often so that you don’t miss anything. After all, no one wants to be late to the party when…
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