There’s a new menswear online store on the scene which is purely dedicated to men who love to shop in a stylish and fashionable way. Differio New York launched last year and the store prides itself on selling a feeling rather than just clothing.
Believing it’s not what you buy that’s important, but how you feel after you have bought it and worn it, the store showcases their men’s jeans in the perfect way. Modelled with high fashion poses while on set to music, the jeans are styled to the nines so you really get a sense of what you are purchasing.
Differio set themselves apart from the masses by offering a more unique perspective on the menswear fashion industry by offering jeans from independent designers as well as branded names. Differio’s mission goes far beyond simply selling men’s clothes, they seek to inspire fashion lovers by being different. This is most evident in the lines carried.
I think it’s cool that they stock independent designers too, it gives them a chance to get known and be amongst the general branded labels like French Connection, Staff Jeans, Jetlag USA, MC2 St Barth, Gregg Homme, Glimms New York and more. They even stock the award winning Hot Child Junk Jeans that have been ever increasingly popular among the guys over the past couple of years.
While stocking stylish jeans for men, I’m sure that Differio might be a breath of fresh air for most of you fashionable men out there looking for something different. I know for me personally, it’s always helpful if I see the jeans that I’m looking to buy styled and worn in a fashion forward way. Not only does it help give me styling inspiration, but it shows how well the jeans can fit and look when worn right.